We are continuing our Trace Talk series by discussing the position of the farmer in the global value chain. Following from our last Trace Talk, we dive deeper into the often vulnerable position farmers find themselves in: living in poverty whilst the retailer reap the benefits of their labour.

Trace Talks #5: Let Farmers Get Their Fair Share

The meals we enjoy every day are the final product of one of humanity’s most elaborate operations: the global food system. This system is an immensely complex web of activities and actors. By now we all know that the ones at the very beginning of the production chains are notoriously underpaid, whereas at the other end of the chain, big food companies and retailers take home the profit. Is there a way to reshape food supply chains?

In this episode of Trace Talks, we will explore the current standing of the farmer in the agricultural supply chain hierarchy, and investigate how we may distribute value more evenly. By looking at a case study, we investigate how transparency and traceability can help reshape value distribution.

Prepare your mind and register now!

What will you learn?

  • Why is fair value distribution in the food supply chain important? How do smallholder farmers fit into the big picture of global food production.
  • What is the current state of value distribution in food supply chains? We discuss the causes, influences and consequences of inequitable distribution of value.
  • How can transparency be a solution to create fairer supply chains? Learning from best practices by looking at a case study.

Who is this webinar for?

Are you working in the agro-food industry, are passionate about advocating for those without a seat at the table, or are trying to grow a sustainable business? Then this webinar is for you! And if you are curious to hear about a business case on sustainability, blockchain tech, or living income, we would love for you to join too!

Who are the speakers?

Channa Brunt

Head of Marketing and Communications, Fairfood

Isa Miralles

Living Wage and Income Lead, Fairfood

Laura Kent

Responsible Sourcing Manager at Tesco

Amie N´Dong

CEO and Co-founder of Social Vanilla

Linda Klunder

Co-founder of Kumasi Drinks

It seems you also care about the people behind our food.

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